Netplay has the NUTS
Netplay plc (NPT) today signed an agreement with Turner Media to show their supercasino product on Nuts TV between the hours of 12.30am and 3am. Both roulette and blackjack will be shown.
The key to this deal is the NUTS.TV demographics of young men who are the target audience for Netplay.
This will almost certainly be a revenue sharing deal and although it might be considered a "move downmarket" I suspect Nuts.TV is already down there.
Partnership with Turner Media (Netplay TV) [ADVFN]
From 6th June, NetPlay TV commenced broadcasting its live TV Supercasino formats including both Live Roulette and Live BlackJack on the Nuts TV Channel from 12.30am until 3am on Friday and Saturday evenings on both Freeview channel 42 and Sky guide 207.
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